Thule

PM has a long-standing relationship with Thule UK. In conjunction with Thule Sweden, our team produce printed and website material which best represents this global giant. PM identified a need for artwork to demonstrate products to one of Thule UK's target markets and so the 'Thule Family' was born. A wide range of 'Thule Family' images were portrayed and distributed with Press Releases and within advertorials. PM have created point of sale and exhibition displays as well as print and web artwork, all to meet this leading brands objectives. 

Since we began working with Thule UK, the company has grown 10-fold, and is now the second largest company in the European market. The PR and marketing team here at PM have also been working closely with Thule UK for the past 13 years to develop their communication strategies.

We take a multi-level approach to the PR and marketing of Thule UK through a multitude of media.

At PM, we understand that 'brand is best'. As such, we continually seek to market Thule UK as a consistent and recognisable brand throughout Europe. We aim high, seeking to connect outdoor accessories with the Thule UK brand instinctively and instantly.

Alongside this, we make sure Thule UK receive the appropriate product placement for their brand which includes organising product reviews and displaying the coverage and results. Another major part of our Thule UK campaign asserts itself through Press Releases. Furthermore, we maintain innovative advertorial, competition and event campaigns.

Here at PM, our enduring relationship with Thule UK means we not only provide a consistent and creative service covering all of their needs, we also pride ourselves on being a key part of the Thule UK company and ethos. PM have the expertise and cutting-edge creativity to manage the global brand that is Thule.